MOVIN' ON UP WITH SEO
A beautiful, functional and content-rich website is useless unless potential customers can find it. Building or revamping your website around search engine optimization (SEO) is one of the best and most cost-effective ways to ensure customers find you before they find your competitors.

Why? Most people don’t use direct web addresses to find a website. Instead they rely on search engines – Google, Yahoo, MSN, etc. – to do the work. That’s where SEO comes in.

The goal of SEO is to move your site up in search engine rankings, from oblivion to, optimally, page one. Websites that appear within the first 10 slots of Google, for example, get close to 99 percent of traffic. Few searchers have the time or patience to click through to find out which websites hover on page two.
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Healthcare Wins for Wax
and Clients
Wax clients took home 19 awards from the annual Healthcare Advertising Awards.
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