LinkedIn is the world’s largest professional network. You already know that. More than 433 million people use it to connect — whether it’s finding a job, finding new prospects or building their professional network. But, here’s the thing: The same things that makes LinkedIn such a powerful personal networking tool...
Six-Word Stories: Keys to Success
Which is easier to write well? A novel, or a haiku? You might think a haiku would be easier since it’s shorter. I’d argue the opposite. It’s actually much more challenging to convey a powerful idea in fewer words than in more. Often in healthcare marketing and health communications, we...
Healthcare Marketing: Tips for Effective Health Literate Communication
Want Happier Patients and a Healthier Bottom Line? Try these 6 tips for clearer communication. Laughing (and groaning) at horribly complicated health-related TV commercials is one of my favorite pastimes. You know the ones … EARNEST DOCTOR IN LAB COAT: Our multidisciplinary clinical oncology committee considers the optimal combination of...