The Secrets to Expanding Your Organic Reach on Facebook

Does your healthcare facility have over 20,000 fans, but your posts only reach about 23 of them? If the answer is yes, you aren’t alone. With Facebook’s new algorithm, organic reach has definitely taken a nosedive. The reason: Facebook is a public company now and needs to make money. With...

Optimizing for Local Search a Necessity for Healthcare Facilities

More than four out of five consumers search online to find local businesses, according to a study. Yet an astonishing 52% of small businesses don’t have a website. For a healthcare facility having an online presence can be all the difference between staying in business or not.That’s why it’s essential...