If you’ve ever been to the midway at a state fair, you’ve heard the cry. “EVERYONE’S A WINNER!” When I look at hospital marketing, I often hear that in my head. It seems like every billboard and press release touts some new award, many of which I‘ve never even heard...
Why a GoPro Makes Sense in Healthcare Marketing
The world of healthcare moves at a very fast pace, especially in a hospital emergency room. You have physicians and other medical staff working around the clock saving lives. Why not recognize this dedication to delivering quality care and use it for marketing purposes? Enter GoPro. The GoPro camera has...
How to Build a Better Hospital Blog
Your hospital’s blog is a powerful tool. Updating blog content on a regular basis can provide your hospital with a number of benefits, including brand building and awareness, it can help position your hospital as a thought leader and it can also help demonstrate your expertise.Blogging is also great for...