In today’s digital world, everyone has a voice and everyone has an opinion. While some of your social media followers may praise or thank you for the services you provide, there are always those consumers who will have something not so nice to say about you. For healthcare providers, poor...
A Social Media Exclusive: Crisis Management on Steroids
Think British Petroleum is the only company that needs crisis management to repair their reputation? OK, so maybe nobody needs it quite as much as BP does these days, but a recent press release by global communications company Porter Novelli tells me otherwise. In it they announce the launch of a new business...