More medical directors and doctors are saying hospitals must turn to social media – not just to help market and advertise their services, but to help further research on rare diseases.
Listen before you speak in social media
For companies that are tentative about starting a social media program, ceding control over what's said about you online can be a significant barrier. Regardless of your social media presence, though, the conversation is already happening.Don't you want to know what people are saying? Thanks to the nature of the...