Just last week, I heard from a friend who complained that she recently waited four hours at the emergency room after spraining her wrist. “Why did you go to the emergency room?” I asked shaking my head, the disbelief rising inside of me. “Where else would I go?” she said...
Oh, apps, how did we get along without you – especially now that they really can have life-or-death impact?
In the world of healthcare, consumer mobile phone apps are being used for everything from tracking symptoms to keeping tabs on health and wellness to educating the public to life-saving capabilities (you'll find some good examples here). California Poison Control System's new poison education app, Choose Your Poison, is available...
Mobile Barcodes to Save Commercial Mailers
Last week I received an email from the ever-diligent Domestic Mail Manual(DMM) division of the United States Postal Service(USPS) notifying consumers and businesses of a new program. Starting this Summer, commercial mailers that include mobile barcodes either INSIDE or on their mailings will receive a three percent discount on the...