Surveys can provide vital insights about your audience. There's just one problem: getting people to fill them out. Surveys require that someone take the time to fill them out honestly and in a timely fashion. In this always-on world, that’s asking a lot. Still, there are ways to optimize your...
Creating the Perfect Digital Engagement Platform
In the old days, you could sit on a hilltop and watch a war! Battles, aka military engagements, took place on a field with both sides rushing at each other with their weapons at the ready. Thankfully, we’ve reached a more sophisticated method of persuasion, which nevertheless still requires engagement...
LinkedIn Sales Navigator: 4 Tips to Success
Prospecting is both an art and a science, and a tool like LinkedIn’s Sales Navigator is a huge help when it comes to finding potential clients. To use it effectively, however, you need to employ practices that maximize its value. Tip 1: Integrate Your CRM Program Keeping up with several...