Being a great doctor is one thing. Building a successful private practice? That’s a whole different ballgame. You need smart, strategic marketing that connects you with the patients who need you most. The American Medical Association puts it bluntly: successful practice growth depends on “identifying marketing advantages, conducting research to gauge...
Medical Practice Marketing: 4 Crucial Questions to Answer
Growing your healthcare practice is the key to a long-term future for you and your staff. You know you need to bring in new patients and to do that, you have to break through the noise. You’re digging into healthcare marketing tactics and techniques. Branding, content strategy, omnichannel marketing, retargeting...
Content Marketing: The Key to Growing Healthcare Audiences
One of the most important tools for any healthcare organization – from medical practices to hospitals to health systems – is an effective content marketing strategy. Having a website and posting a couple times a week on social media is the bare minimum these days. To be effective, you need...