Google just changed the game for healthcare marketers—again. With new Generative AI search updates, including ads in AI Overview results, your brand’s visibility and patient engagement strategy could either skyrocket or fall behind. If you're not prepared to adapt, you risk missing out on critical opportunities to connect with patients...
Increase CTR by 267% with HTML5 Banner Ads
Still using GIFs in your healthcare marketing digital display ads? Switching to HTML5 banner ads can increase CTR by 267%. In this video, our Wax Creative Monster, Jean Saiz, explains: What HTML5 banner ads are Their benefits How to use them to amp up your healthcare marketing and advertising strategies...
Wax is #1 Award-Winning Agency at the Healthcare Digital Marketing Awards
Miami, FL 2021 – Wax Custom Communications, a full-service healthcare marketing agency, took home 31 premium awards at the 1st Annual Healthcare Digital Marketing Awards. Wax was recognized with a grand total of 16 Gold awards, including two Total Digital Marketing Program golds; one each for their work with one...