I recently saw a press release from the Ketchum agency launching a new product for their health and wellness clients. With it, they help clients determine how their brands are perceived by consumers. It struck me in a more literal sense. When was the last time you gave your company...
Hospitals: Showcase Your Technology
It’s not enough for hospitals to acquire new technology -- it’s also essential to promote those advances to patients and future healthcare professionals.Putting new technology at the forefront of any marketing campaign lets you highlight what may not be visible from your facility’s exterior. “You may have an operating room...
Miami Startup Weekend returns this month!
Attention, all entrepreneurs and creative professionals: Miami Startup Weekend is back! Startup Weekend is an intense 54-hour event that focuses on building a web or mobile application that could form the basis of a credible business. The weekend brings together people with different skill sets – primarily software developers, graphic...