Another day. Another algorithm. In the marketing realm, an algorithm can mean the difference between someone seeing your content or someone seeing your competition’s content. Google, Facebook and other companies are constantly switching up the way content is presented, forcing marketers to really fight for that top spot on search...
Wax Earns ‘Best Healthcare Content’ and ‘Best Interactive’ Accolades at the 2016 eHealthcare Leadership Awards
Miami, FL 2016– Wax Custom Communications, a premier healthcare marketing agency based in Miami, received two prestigious eHealthcare Leadership Awards for excellence in healthcare marketing communications. The two wins recognize Wax’s work for New Jersey-based Atlantic Health System as well as the agency’s own projects. For the 17th straight year,...
Visual Storytelling: The Power of an Infographic
With the recent growth of Facebook Live and other live-streaming platforms, video has quickly overtaken our social media feeds and phone screens. Text and photos are great, but they can’t compare to watching a live seminar, a concert or even a cute cat video unfold. Adding video to your organization’s...