Thinking about rebranding your organization? This NRC Health Symposium presentation can provide you with the insights you need to get started. Speakers: Karen Browne, Vice President of Marketing & Communications, ChristianaCare Craig Fairfield, Managing Director, Wax Custom Communications Rebranding with Love: How ChristianaCare Became the Most Improved Brand in the...
Most Improved Healthcare Brand in the Nation
Just over a year after helping our client, ChristianaCare, rebrand their historic organization, they have been ranked as the health system with the #1 Most Improved Brand Perception in the nation in an article by Becker's Hospital Review based on a joint study by Monigle, American Hospital Association (AHA) and...
ChristianaCare’s Rebrand: A Labor of Love
"Smart & Beautiful" are the guiding principles at Wax. Everything we make has to be beautiful, and it has to serve a purpose. Learn how we worked with ChristianaCare to help them launch an exciting new brand driven by data that aligns with everything that they stand for! Read the article here.