It is many people’s opinion that attention span’s on the web are short. If viewers don’t find what they are looking for, there are a million other places they can try. But producing longer articles, 1,200 words or greater (i.e. whitepapers, blog posts, etc) in healthcare actually has its benefits....
The Benefits Tumblr Can Have for a Hospital
Does your healthcare facility have a lot of “red tape” to go through when it comes to marketing? Is it hard to get approval on marketing initiatives, especially on your website? If you answered yes to either of these questions, your hospital marketing department may want to look at Tumblr...
Having a Social Media Crisis? Here’s What to Do.
If your hospital or healthcare facility experiences a social media crisis, here are a few suggestions on how to get spin control moving fast: