You’ve seen the slick TV commercial dozens of times. The camera slowly pans across a long row of smiling physicians and nurses. Orchestral music swells as an authoritative male voice promises “the latest technology and the most qualified physicians and nurses – Hospital X; we’re here when you need us.” ...
Attention Hospitals: Blogging Is OK, Too!
As recently as November 2010, Ed Bennett, Director of Web Strategy for the University of Maryland Medical System, was reporting via his Hospital Social Network List that nearly 900 hospitals were utilizing some form of social media tool. Here’s the breakdown: Facebook – 701 Twitter – 662 YouTube – 437...
It’s a Jeep … I Mean a “Social” … Thing
Sometimes when you write a blog, your own guilty little pleasures are exposed. Consider me busted! In this case, I wanted to showcase the new www.jeep.com. Between my wife and me, we’ve had at least one Jeep Wrangler in the family for nearly 15 years. We both love these vehicles...