One of the perks of attending SHSMD is the opportunity to meet and network with hospital marketers from around the country.We tried to make our way around the exhibit hall during the event but it was nearly impossible. There was so much activity and conversation at every turn (and not...
The Pros and Cons of Medical Mobile Apps
What do the words Wi-Fi, tablets, smartphones, 3G and 4G all have in common? They’re all buzzwords in today’s technology spectrum. They also have something else in common – they’re gateways to mobile applications, or apps.Among the many great capabilities of mobile apps is this key feature: they allow access...
H82W8?
No matter who you are or where you live, in a typical year we’ll spend countless hours waiting. From stopping in rush-hour traffic to standing in line to waiting for a spouse, friend or colleague to being kept on hold … the list is endless. This much is known: being...