With the rise of smartphones and tablets, a mobile-friendly website for your hospital isn’t just an option – it’s a necessity.More and more people are on their mobile devices searching for medical advice, refilling prescriptions and reading hospital reviews. In fact, Pew Research Center reports that 31 percent of cell...
3 Quick Ways to Boost Your Hospital’s Social Media Strategy
As you can see from its growing popularity, social media is not a passing fad. It’s the real deal and can be a very powerful marketing tool – especially in healthcare. Social media is a long-term bet, and you need time to really build out your efforts. Nevertheless, there are...
Healthcare Reputation Management in a Web 3.0 World
Review sites are popping up everywhere, and it’s more important than ever that the reputation of your hospitals and physicians are up to par. In this day and age, people have a soapbox at their fingertips; one person can express their poor customer experience to the masses instantly through a...