When someone is looking for health-related information, chances are that the person is either sick, trying to care for a loved one or is stressed over another health situation. That person’s mind is going in a hundred different directions, and they want answers quickly. That alone should tell you that...
Your About Us Page: More Than a Placeholder
The About Us section is one of the most visited pages on a business’s website. If you don’t believe it, check out your Google Analytics account and see for yourself. Odds are that it’s pretty close to the top in terms of traffic. With that said, you should put a...
Maintain Interest, Create a Buzz: Simply Update Your Website!
In today’s digital world, a website is the first and quite possibly only thing a potential patient sees before deciding whether or not to make a purchase or use a service — including healthcare.This fact might leave you wondering: how often should you tweak content on your website to keep...