If you read anything about marketing at all, you know the age-old adage about content being king. But good content is just one piece of the audience engagement puzzle. Just like you won’t hear a tree fall unless you’re around to hear it, people won’t gravitate to your content unless...
Why You Should Be Blogging
The word “blog” has been a buzzword for years. Many use it as a noun, and others as a verb. No matter how you use the term, though, one thing is for sure: a blog is essential for any business in 2016. Here are just a few reasons why blogging...
4 Ways to Get Visitors to Read ALL Your Content
In today’s digital world, everyone is producing content. After all, content is the way to get found. But while content is great for Google and SEO purposes, how much of that content is actually being read? In reality, probably not much. It could be that your headline isn’t attention grabbing....