If you’re responsible for providing content for your healthcare facility’s social media channels, you might be floundering as you attempt to garner likes and retweets. Don’t worry — you’re not alone. Social media is becoming increasingly competitive and without dipping into the budget to create new ads, it can be...
Benefits of Long-form Content In Healthcare Marketing
It is many people’s opinion that attention span’s on the web are short. If viewers don’t find what they are looking for, there are a million other places they can try. But producing longer articles, 1,200 words or greater (i.e. whitepapers, blog posts, etc) in healthcare actually has its benefits....
How to Use YouTube for Healthcare Marketing
Creating great YouTube videos can be very influential to potential new patients. If thoughtfully planned out, videos can become a very powerful marketing resource.